Regarding printing, the debate between Digital Printing vs Offset Printing has been ongoing. Both methods have strengths and considerations, and choosing the right option can significantly impact your project’s quality and cost-effectiveness. This blog post dives into the digital vs. offset printing dilemma and helps you navigate decision-making. At Graphic Solutions Group, we understand the […]
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In today’s fast-paced digital world, some are moving a portion of their spend towards online platforms and digital marketing strategies. However, a surprising trend is defying expectations and gaining traction: direct mail. Yes, good old-fashioned physical mail is returning to the marketing landscape. In this blog post, we’ll explore the reasons behind the resurgence of […]
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Sidewalks signs are an affordable and impactful way to gain more visibility for your business. In addition, these signs play a role in increasing customer engagement, foot traffic, and sales. However, not just viewing the sign compels consumers to visit your store. Sidewalk sign colors play a part in influencing the public. Sign colors can […]
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Custom vinyl banners promote events, specials, and sales. Thanks to that, it gets attention thanks to its professional and crisp look. However, a vinyl banner used for long periods can start developing wrinkles and creases. Suppose you already know how to get wrinkles out of vinyl banners. In that case, you have the knowledge to […]
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Have you ever wondered how much wind a pole banner can withstand? The good news is that they can take much wind force. Interestingly enough, the banners can withstand more force in some cases than the poles they are mounted to! We won’t get into those details, but when it comes to the pole banners themselves, they […]
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Effective sidewalk signs can be extremely effective at grabbing customers’ attention if done right. So how do you do that? In this article, we’ll share 4 tips that will guarantee your sidewalk signs get the attention you want and generate more overall visibility, engagement, and sales. Sidewalk Sign Tip 1 – Focus on Design A […]
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The wide world of printing on different materials never disappoints thanks to the endless number of possibilities. When it comes to printing on material/substrates, it helps to know your various options. You can print your message on a wide selection of print substrates, but you need to remember that each of these materials comes with […]
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If you have been in the design industry since the pre-digital era, you are more than likely familiar with print bleeds. This is not always the case with those new to the industry as they are more heavily influenced by digital design. Regardless of your level of design industry experience, you will likely discover the […]
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The use of colors in direct mail envelopes are a powerful choice that grabs attention and educates potential customers about your brand. However, making the right choice about colors and your design can be tricky. Thankfully, 4-color designs are an effective way to create visual interest and make a positive impression on customers. Thanks to […]
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It’s trade show season which means you need marketing collateral to hand out to potential customers. Do you have an idea of what you need as well as the best way to keep it all organized? We have the answer…Trade show pocket folders! Keeping all of your marketing materials stored and organized in a presentation […]
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