Your_Ultimate_Print_Checklist_for_Maximum_Impact

Trade Show Ready? Your Ultimate Print Checklist for Maximum Impact

Everything you need to stand out, stay on-brand, and connect with confidence. Trade shows are exciting—but let’s be honest, they can also be a little overwhelming. You’re juggling setup times, sales goals, shipping deadlines, giveaways, and your team’s schedules. And amid all the moving parts, there’s one thing that consistently makes or breaks your booth: […]Read More
The_Print_Advantage: Engage_at_Your_Audience’s_Pace

The Print Advantage: Engage at Your Audience’s Pace

Why your message deserves more than a swipe. Let’s be honest:We’re all a little tired of the scroll. Your audience? Same deal. They’re bombarded by pings, pop-ups, and posts—each one screaming louder than the last, begging for attention that barely lasts a blink. In a world that moves fast, your brand is still trying to […]Read More
How-to-Pick-the-Right-fold-style-for-Maximum-Impact

Brochure Fold Cheat Sheet: How to Pick the Right Fold Style for Maximum Impact

When it comes to designing a brochure, most people focus on the words and visuals. But there’s a quiet decision that can dramatically shape how your message is experienced, this will show you how to pick the right fold style for maximum impact. Which fold should you choose? Your brochure’s fold isn’t just structural. It’s […]Read More
How-to-Design-Print-Materials-That-Actually-Get-Read

How to Design Print Materials That Actually Get Read

Because unread brochures make sad printers—and even sadder marketers. Let’s face it—your beautifully printed brochure isn’t helping anyone if it goes straight from someone’s mailbox to their recycling bin. At Graphic Solutions Group, we know a thing or two (okay, a lot) about how to design print materials that actually get read and what makes […]Read More
5-Print-Products-Every-Trade-Show-Booth-Needs-(And-Why)

5 Print Products Every Trade Show Booth Needs (And Why)

Trade shows are back, baby—and they’re louder, bolder, and more competitive than ever. Whether you’re a seasoned exhibitor or setting up your very first booth, one thing’s for sure: print still plays a starring role in how your brand shows up on the floor. Here are 5 Print Products Every Trade Show Booth Needs (And […]Read More
Earth Day. Eco Printing

Eco-Friendly Printing: Celebrate Earth Day (and Every Day) with Sustainable Choices

At Graphic Solutions Group, we believe in printing with purpose. And what better time to spotlight sustainability than Earth Day? We know sustainability isn’t just a buzzword—it’s a business imperative. In fact, 78% of consumers say sustainability matters, and 62% actively seek out sustainable products. If you’re still thinking print marketing can’t be both powerful […]Read More
The Impact of Paper Choice on Print Quality and Sustainability

The Impact of Paper Choice on Print Quality and Sustainability

When it comes to printing, paper is more than just a backdrop—it’s the stage, the spotlight, and sometimes even the lead actor. Whether you’re crafting a high-end marketing brochure, a vibrant event poster, or a sleek business card, your choice of paper dramatically affects the final look, feel, and environmental footprint of your project. Print […]Read More
The Psychology of Color in Print Marketing

The Psychology of Color in Print Marketing: How to Influence Consumer Behavior with Strategic Color Choices.

Color isn’t just a visual experience—it’s an emotional one. Whether we realize it or not, color influences our perceptions, decisions, and even our actions. In the world of print marketing, understanding the psychology of color can make the difference between a campaign that converts and one that fades into the background. The Psychology of Color […]Read More
The-Print-Advantage:-Bringing-Your-Ideas-to-Life

The Print Advantage: Bringing Your Ideas to Life

The Print Advantage: Bringing Your Ideas to Life. Turning designs into stunning print pieces is an art—and when done right, it’s nothing short of magic. The richness of color, the texture of premium paper, and the tangible impact on your audience make print an irreplaceable part of your brand’s story. But let’s be real—printing isn’t […]Read More
EDDM Mail

Using Humor and Monthly Themes to Supercharge Your EDDM Campaigns

Imagine this: A family is sifting through their mail when they stumble upon a bright, playful postcard that reads, “Dust Off Your Savings—Spring Has Sprung!” in bold, inviting letters. The mailer is from a local home goods store, offering a timely promotion: “This weekend only—15% off all cleaning supplies and organizers!” It features a fun […]Read More