Pocket folder

Pocket Folder Design Considerations & Templates

Pocket folders are useful in many business and academic situations. Depending on your specific needs, there are multiple folder designs including two pocket or three pocket folders, folders that contain business card slits and even some folders with viewing windows. Each of these types of pocket folders can be used as part of a sales […]Read More
Font distance

How Viewing Distance Affects Font Size

Ever since the invention of the printing press, designers and publishers around the world have considered the proper font size for print projects. Even with the growth in popularity of electronic word processing capabilities, the font size of printed materials is still an important concept. In general, the font size shows how large the average […]Read More
Print resolution comparison 300 vs 72 DPI

4 Considerations to Get Your Signage & Display Images Print Ready

When it comes to proper display resolution, printers are often asked “What resolution do my images need to be?” In the world of small format printing, the answer to this question is usually an easy one as the rule of thumb is usually twice the output line screen (which is around 300-400dpi). If the resolution […]Read More
Raster vs Vector

Vector vs. Raster: Which Do I Use for Printing?

There are so many image options and file formats currently available that it is sometimes a bit overwhelming to choose the correct file type to use. Compatibility is always a concern when working with different file types. When it comes to graphics and images, the type of computer graphic format that is used is a […]Read More
correct vs wrong bleeds

What is a Print Bleed? How to Add Bleeds in Adobe Products?

Have you ever come home on an empty stomach with no idea what When designing a print project, you will often want the images or other graphics to extend all the way to the very edges of the printed material. This is known as a print bleed, and it is a particularly important part of […]Read More
door hanger

Marketing Your Business with Custom Door Hangers

Have you ever come home on an empty stomach with no idea what you want for dinner? Suddenly, the answer is in front of you in the form of a custom door hanger! Printed door hangers on a doorknob let you know a new BBQ restaurant is now open in your neighborhood or they share […]Read More
"Human resources" illustration

Custom Printing to Include in Your New Hire Welcome Package

When it is time to onboard new employees, there is a lot to remember when it comes to the materials that need to be included in new hire kits. Make a new employee feel welcome and part of the team on the first day by including informative printed materials. Some examples of custom printed materials […]Read More
"Trends 2022" poster

Print Marketing Trends for 2022

Each year in print new trends emerge. Some of them are old while others are new and 2022 is no different. We’re seeing a number of trends that are worth talking about and likely implementing for your business. If you can jump in and capitalize on even one of these trends, you’re guaranteed to see […]Read More
2 stores with signage

How To Use Real Estate Signage Effectively

Certain industries, like landscaping, seasonal attractions, mobile businesses, and real estate, rely heavily on effective signage to increase their reach and bring passive, prospective customers through the door. Inexpensive to order and simple to manufacture in bulk, real estate signage can be reused and repurposed time and time again. Since realtor signage has a long […]Read More
ogo on promotional products

3 Perks of Using Branded Promotional Products

Many Americans use branded promotional products at least once a week, and most will keep these items for a year – or more. Not only can a wise promotional marketing strategy keep your products top-of-mind for consumers for a year or longer, but they also help create meaningful touchpoints and opportunities to connect with your […]Read More